Eloqua sponsored Mark Schaefer (the author of Return On Influence and The Tao of Twitter) to create The Grande Guide to B2B Blogging. Then they hired the Jess3 design shop to create the look, including some killer infographics.  Here’s a cool infographic on the characteristics of the perfect blog post:


What makes a perfect B2B blog post?

Via: Mark Schaefer’s BusinessGrow.com

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